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Learn the terms
General Data Protection Regulation
Here you can find the official content of the Regulation (EU) 2016/679 (General Data Protection Regulation) in the current version. All Articles of the GDPR are linked with suitable recitals.
Latest papers
Data Processing Inventory
03/12/2020
Guide for a successful DPO
03/12/2020
Privacy Risk Management
03/12/2020
DPM module
Consent and Preference Management
Consolidate your data and prioritize your relationship with customers by centralizing collected consents and aligning your marketing communication with data privacy regulations
Challenge
New data protection regulations, including GDPR and e-Privacy, have forever changed the landscape of direct marketing, introducing stricter standards on how consents should be collected and which information needs to be provided to individuals prior to consenting.
Companies are lacking insight into the personal data lifecycle and are unable to track, monitor, and respond to the data subjects’ request and consents preferences.
Efforts to become compliant are futile if companies do not know when to start or terminate data processing activity or how to demonstrate compliance to the regulatory authority. The larger the scale the more operational challenges the company will face and having consents scattered across multiple channels makes this task complicated and needlessly difficult.
Solution
Data Privacy Manager irons out the operational consent management challenges and gives you real-time insight into the complete personal data lifecycle from the moment of opt-in to the data removal. This creates a clear view of activities and enables you to demonstrate compliance for any data subject on any level at any point in time.
Consent and Preference Management module makes it possible to centrally manage notices and propagate them to all consent collection channels, automatically updating them across multiple marketing layers.
Companies using the Data Privacy Manager can give complete control of privacy preferences to the data subjects, giving them a possibility to set preferred communication channels so you can nurture the relationship through marketing activities on their terms.
This will give you the outlines of customer behavior and the opportunity to communicate your marketing messages never having to wonder if you are crossing the line.
Included functionalities:
- Consent administration, 1
- Records of consent, 2
- Consent collection, 3
- Integration with marketing platforms, 4
Benefits
Single source of truth
Data Privacy Manager serves you as a single source of truth for all collected consents. It allows you to timely start or terminate processing activities to ensure that all processing activities are GDPR compliant.
Simple demonstration of compliance
Provides real-time insight into the complete personal data lifecycle, from the moment of opt-in to the data removal. Create a clear view of activities and so you can demonstrate compliance for any data subject on any level at any time.
Easy integration
Easy integration with front-end consent collection channels like web, mobile apps, CRM systems, and marketing platforms, so you can automate every marketing action based on consent, making your actions transparent and compliant.
Data Privacy Manager is available in flexible pricing options for your growing business needs
Personal data lifecycle
Collection
Interaction with data subjects
- Contract
- Consent
Lawfull Processing
Everyday business
- Data monetization
- Services delivery
- Marketing
Archiving
Lawful basis expiration
- Contract Expiration
- RTBF
- Opt-out
Destruction
Data destruction
- Anonymization
- Deletion
Business Process
(Original Purposes)
Data Retention
(Purpose change)
No Purpose
Personal data lifecycle
Business Process
(Original Purposes)
Interaction with data subjects
- Contract
- Consent
Everyday business
- Data monetization
- Services delivery
- Marketing
Data Retention
(Purpose change)
Lawful basis expiration
- Contract Expiration
- RTBF
- Opt-out
No Purpose
Data destruction
- Anonymization
- Deletion
Learn how this solution helps your industry
While Organizations have been busy collecting consents and putting together compliant Records of processing activities, the data removal remained overlooked, or maybe postponed? Most of the Organizations have by now documented data retention policies and have a good idea about how long they can keep the data. Data retention starts when one of the following scenarios happen: The initial purpose for data collection and processing has expired. Usually, a product or services contract with an individual has expired, an insurance policy has expired or individual stopped using a product or a service…
Download the papers
GDPR and Direct Marketing
Communicate with your contacts in a GDPR compliant way The application of the GDPR principles in modern digital and direct marketing has
Privacy Risk Management
What do you have to take into account when managing privacy risks? Can you really avoid all risks? Might there
Solution for GDPR compliant personal Data removal
General Data Protection Regulation (GDPR) requires that Organizations processing personal data (Data Controllers and Data Processors) maintain a register of
Privacy Risk Management
What do you have to take into account when managing privacy risks? Can you really avoid all risks? Might there
GDPR and Direct Marketing
Communicate with your contacts in a GDPR compliant way The application of the GDPR principles in modern digital and direct marketing has
Data Processing Inventory
Data processing inventory is in the heart of every privacy program because it all starts with understanding and recording personal
Get your free Data Privacy Manager trial
Try Data Privacy Manager and experience how you can simplify managing records of processing activities, third-parties, or data subject requests!
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