When you come to a certain stage where you are already aware that there is a problem or a challenge that could be solved by a software solution, the next step is probably to start browsing for options.

In your quest, you will undoubtedly encounter free demo offers.

Just as you test drive a car before you drive it out of the car salon, you would want to test-drive software too.

A live demonstration is a great way to check out the software before the purchase and avoid buying something that you will have no use for.

Although there are other ways to research the software, there is little something extra for you in choosing the live demonstration as a means to an end.

For you to get the maximum out of the demo, this is what we recommend:

1.Assess your processes and evaluate your needs

You don’t have to, but it helps if you do.

Treat the live demo as a meeting that you have to prepare for. Think about what are your needs and expectations.

This will help you ask the right questions and get the most out of the demonstration. Look deep into your processes, find real-life scenarios of your problems, and make a realistic assessment of your needs.

2. Talk about your challenges

Don’t jump to the demo before you have discussed your problems, needs and wants.

Spare a few minutes to talk about your challenges.

You are doing this so both sides can see if this software is a good fit.

The software can solve problems from the same area that you are looking into, but those problems may not be the ones troubling you, or maybe you don’t need all modules of the solution and buying the right kind can help you minimize your expenses.

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3. Ask to showcase demo to cater to your specific needs

This is one of the reasons why you should not skip the second step.

Talking about what troubles you specifically can steer the course of the demo to focus on those issues.

Rather than sitting through the part of the demo that does not interest you, you can find valuable information, even the resolution to some of the problems.

4.Getting the answer to the exact pain face-to-face from an expert

Take advantage in having an expert in a one-on-one session to ask questions that could resolve, simplify or explain the exact issues that you are facing every day.

There is a real chance that this is a person who not only knows the ins and outs of the solution but is familiar with a specific set of challenges for your industry.

This means talking to someone who is at the same level and who could help you. 

5. Find out options that you did not know existed 

Sometimes, it is not just what you came in for, but what you got out with.

There could be multiple benefits from this solution that you haven’t even dreamt of.

For example, automation of the processes that weren’t your ultimate pain but are time-consuming could contribute to the efficiency of you or your team.

What do you get from a demo?

A live demonstration can help you overcome the initial shock of mastering yet another software, and reduce the overwhelming feeling you might get if you start with the software that you have never used or seen before.

Remember you are the king of the castle.

During the demo, you can ask to focus on a specific subject or a challenge, ask questions and adjust demonstration to suit your expectations.

The experience should be tailored to your needs and focused on the parts that interest you the most. Speaking to the expert, who knows the ins and outs of the product you want to purchase can be of greater value then it seems at first.

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